ObserverReporter Daily Information in Pennsylvania
The ObserverReporter is a 40,000 circulation daily newspaper of Washington
and Greene Counties in Pennsylvania. There is also circulation of the
paper in the South Hills of Pittsburgh in the Allegheny County.
The property of the Observer Publishing Company, the ObserverReporter
is issued in Washington Pennsylvania. It targets two kinds of readers:
the old residents of the small mining towns and the newcomers from Pittsburgh.
In order to meet the reading needs of these two main audience categories
the ObserverReporter tries to maintain a balance between the amount
of local and national news, sports and entertainment events.
To achieve its goal and maintain an ascending rating the ObserverReporter
struggles to make its content competitive as it has to face severe competition
from the Pittsburgh Post- Gazette published only 25 miles to the North.
The ObserverReporter provides both local news and concise, yet high-quality
wire reports, while carefully avoiding the use of the same resources
used by its competitors.
