GQMagazine Gentilemen's Quarterly
By its first name Gentlemen’s Quarterly, GQ monthly magazine
is particularly men-targeted, dealing with subjects such as men’s
fashion, music, food, fitness, books, sex and many more. The targeted
audience is elder men with high income, which led to GQMagazine being
perceived as upscale.
GQMagazine was first issued in 1931 in association with Esquire, being
mainly dedicated to men’s fashion. Though the focus on style and
fashion remained the same, the magazine became a monthly publication
in the 1970s.
Articles un-related to the fashion world first appeared in GQMagazine
in 1983, when that day’s editor, Art Cooper, changed the target
audience towards heterosexual and metro sexual men, thus starting a
tough competition with the Esquire.
GQMagazine did not escape from going on the territory of politics,
particularly when featuring conservative leaders on the front cover.
Beyond this shade of political bias, the GQMagazine is in top 100 most
read men-magazines in the world.
The relevance of the GQMagazine article content remains a top quality
feature of the publication. It has influenced mass opinion to such a
level, that even the abbreviation GQ came to be used as an adjective,
describing a man that dresses suavely.